Revolutionary Strategist Platform Unveils Access to Premier Asset Management Strategies
WEST PALM BEACH, Fla., September 21st, 2023 – SMArtX Advisory Solutions (“SMArtX”), a leading innovator in unified managed accounts (UMA) technology and architect of the SMArtX turnkey asset management platform (‘TAMP’), today announced its strategic collaboration with Russell Investments as the inaugural asset management firm to offer its investment strategies through the innovative SMArtY platform. SMArtY, developed by SMArtX Advisory Solutions, is a manager-sponsored no fee strategist platform that harnesses the power of SMArtX’s acclaimed managed accounts technology. The platform will launch to the public on September 28th and professionals can join the waitlist for exclusive early access. (Join the waitlist HERE)
SMArtY is poised to revolutionize the industry by providing fee-sensitive advisors with an array of robust features, including tax services, automated account rebalancing coupled with seamless trade execution, and access to third-party model investment strategies – all without the burdensome costs associated with conventional wealth management solutions.
Jonathan Pincus, CEO of SMArtX Advisory Solutions, expressed his enthusiasm for the relationship, stating, “We are excited to welcome Russell Investments as the pioneer asset manager on our groundbreaking SMArtY platform. By uniting SMArtX’s state-of-the-art managed accounts technology with Russell Investments’ world-class asset management prowess, we are presenting traditional RIAs, wrap fee advisors, and financial planners with an unparalleled cost-free solution to address their investment management needs.”
“We’re honored that the SMArtX Platform will feature our tax-managed model strategies as the foundational offerings,” said Brad Jung, managing director and head of North America Advisor & Intermediary Solutions at Russell Investments. “Advisors will find multi-manager solutions on the newly launched platform that feature 50 years of manager research expertise with a sophisticated tax-managed investing approach at their core.”
Having revolutionized managed accounts for the past decade, SMArtX’s visionary technology now extends its transformative influence to a broader spectrum of firms through the SMArtY platform, offering them access to cash management tools, tax impact analysis, and tax harvesting technology – all seamlessly integrated within a UMA framework.
The SMArtY platform is set to further expand its lineup of esteemed asset managers and augment its already impressive array of features. To learn more about the pioneering SMArtY platform and secure your spot on the waitlist, please visit: HERE.
SMArtX Advisory Solutions is an award-winning unified managed accounts technology provider and manages SMArtX, a turnkey asset management platform (‘TAMP’). SMArtX’s API-first, cloud-native technology operates within a modular, micro-services architecture, providing clients a tailored solution catered to their unique specifications. SMArtX is available as an off-the-shelf TAMP for advisors seeking a wider selection of investment product and ease of use, while automating the investment processes and simplifying the everyday tasks of managing client accounts. SMArtX also licenses its proprietary technology to enterprise firms looking to create, customize, or upgrade their existing managed accounts technology as a standalone or fully integrated solution. Learn more at www.smartxadvisory.com
Russell Investments is a global investment solutions firm providing a wide range of services to institutional investors, financial intermediaries and individual investors around the world. Building on an 87-year legacy of continuous innovation to deliver exceptional value to clients, Russell Investments works every day to improve the financial security of its clients. The firm has $297.9.3 billion in assets under management (as of 6/30/2023) for clients in 30 countries.
Headquartered in Seattle, Washington, Russell Investments has 17 offices in major financial centers, including New York, London, Toronto, Tokyo and Shanghai.
The SMArtY platform introduces a suite of innovative features designed to enhance the investment management experience for advisors. Key functionalities include automated account rebalancing, tax services, and seamless trade execution, which collectively aim to streamline operational efficiencies.
In addition to these core features, advisors will benefit from access to third-party model investment strategies, enabling them to tailor portfolios to meet specific client needs while minimizing costs typically associated with traditional wealth management solutions.
The partnership between SMArtX Advisory Solutions and Russell Investments brings significant advantages to financial advisors and their clients. By integrating Russell's model portfolios into the SMArtY platform, advisors can leverage decades of investment expertise and research to enhance their service offerings.
This collaboration not only provides access to sophisticated tax-managed strategies but also empowers advisors to deliver a more diversified investment approach, ultimately improving client satisfaction and retention through superior portfolio performance.
SMArtY is designed with the end-client in mind, aiming to improve the overall investment experience. By utilizing advanced technology, the platform facilitates better communication between advisors and clients, ensuring that clients remain informed about their investments and market conditions.
Moreover, the inclusion of cash management tools and tax impact analysis within the SMArtY platform allows advisors to provide personalized insights and recommendations, fostering a deeper client-advisor relationship and enhancing trust through transparency.
As the financial landscape continues to evolve, the SMArtX Advisory Solutions is committed to leading the charge in managed accounts innovation. The SMArtY platform represents a forward-thinking approach to asset management, positioning SMArtX at the forefront of industry advancements.
Looking ahead, SMArtX plans to further expand its offerings and integrate more cutting-edge technologies, ensuring that advisors have the tools they need to succeed in a competitive marketplace and meet the changing demands of their clients.